Apple Inc. will again use Stephen Curry in their iPhone 6s Promo.
Apple Inc. has been advertising its flagship smartphones quite aggressively where they are using the star power to intrigue the masses. The company came up with its recent advertisement that catered to the Live Photos feature on the iPhone 6s. Mr. Stephen Curry, a renowned basketball player was seen as part of these advertisements. Moreover, he was also seen in the company’s “The Camera” promo paired with Jamie Foxx- the media icon.
The company has come up with a series of television advertisements that will allow Apple users to get exclusive preview of the iPhone 6s and its top notch features. The tech behemoth’s recent “Half-Court” promo is aimed to give users an insight regarding the Live Photos feature allowing them to capture a small footage that will be of the time before and after a picture has been snapped. The company wishes to give limelight to Mr. Curry for which a player from the Golden State Warrior is asked to make a half court that will be reviewed via a Live Photos platform.
By suing Mr. Stephen Curry repeatedly in the company’s advertisement for the Apple iPhone 6s, the company wishes to intrigue a larger audience in comparison to what they have achieved in the past. The recent promos talk about all the new features of the iPhone 6s such as the Apple Pay, 3D Touch features, Siri, a top notch camera with high definition slow motion recording capabilities that show that Apple is extremely keen about sustaining its position in the market as a tech giant.
Moreover, it is also believed that be releasing the 15 seconds promos that are solely focused on the features that are integrated in the smartphone will assist the company to flaunt the highlights of the smartphone like its digital assistant Siri and Apple Pay.
The strategy deployed by the company is smart since by using Jamie Foxx and Stephen Curry, they have already got ample media traction. The basketball player has given the company a chance to use more diversified yet consistent steps to bolster its “The only thing that's changed is everything" campaign.
The company will also benefit through these promos since they will allow the company to target a broader audience across the globe that are anticipating the smartphone. It is evident that the company is investing heavily in advertisement since they have already released seven promos as of yet.
Apple has placed an order for less than 2.5 million units for the Apple iPad Pro.
As per the reports issued by MacRumors, the tech behemoth Apple Inc. has placed only a limited quantity of orders for the latest iPad Pro. According to the sources that deal with the company’s supply chain related activities believes that the iPhone maker is now deploying a fairly conservative approach for the orders that will be delivered during the holiday season and the first few months in FY16.
Moreover, the sources also claim that the company has placed an order for less than 2.5 million units for the Apple iPad Pro. So now what the company will actually do is wait and see the response of consumers to the product during the holiday season. If the response is positive, the company will churn in more orders and vice versa. At this point, in time all of the future prospects depend on the sales of this new Apple product. The reason why the tech giant has decided to minimize production is due to the company’s plans to cut the costs.
Over the past six quarters, the sales of Apple tablets have been extremely stagnant with little or no room for growth. However with the launch of iPad Pro and iPad Mini 4 things are likely to get better for the company. The reason is that there are several tablets now available in the industry that offers similar features with diversions in pricing. This has actually caused resistance among buyers to update their device every year. But now it seems like the iPad Pro will churn in a better sales model since the tablet is priced smartly in comparison to its competitors. Considering the functionalities that the iPad Pro will offer, it is actually a treat for the creative fraternity including designers and animators.
It has been estimated that the prices of competitors for a similar variant are extremely hefty. The company’s core rival as of yet is Microsoft Corporation’s Surface Pro 4 that is expected to give the company a tough time. However, many analysts at this point feel; that the price of the iPad Pro in comparison to Surface Pro 4 is actually better that can actually lure buyers to Apple.
No matter what it is expected that the response by consumers to the Apple iPad Pro will actually be exceptional and might completely change the game for Apple again in the tablet industry. This initiative comes as no surprise as Apple is trying to redeem itself.
The food company seems to be working its way up on the social media, which is appreciated by analysts.
Recently McDonald’s Corporation was witnessed to pull off its turnaround plan as its share price climbed upwards on the index, along with some major disturbances in the kitchen, which was also considered as a problem for the food company.
The company previously lagged behind in making a strong position for itself where the social media advertisement was concerned, which was not doing it any good as other rivals in the food industry seemed to be carrying out a strong social media campaign to advertise their food deals that helped them to increase their customers.
Analysts in the food industry were previously seen to make critical remarks about how McDonald’s business needs to come up with the right kind of activeness on the social media in order to make its turnaround plan even better than it already is. It now seems that the fast food company has taken the analysts’ advice and is now on its way to make its advertisement plans much better than before. Recently, the giant posted a picture on Instagram to tell the customers of its all day breakfast plan, with a picture of four breakfast products on the menu in which the caption asked the users to comment the name of the deal that they liked the most.
That picture alone reached out to a huge number of around 29,500 people who liked it and a massive 1,041 comments were made on it, which turned out to be a big change as compared to the posts made by McDonald’s management, which only received around 17,850 likes and roughly 226 comments on an average. Analysts are of the opinion that this progress in receiving more popularity on its most recent post other than its other posts shows that the giant needs to get even more active on the social media, as it will be definitely be welcomed by the customers on great level. It is also believed by the analysts that the food giants, which actively keep updating their social media profiles, are often seen to be attracting more customers towards their food deal than the other companies that are not so active.
The giant are showing some rapid adaptation to new technology as it was observed to have released an app for the customers to reach out to the McDonald’s restaurants without much ado, and the app has so far been downloaded around 2 million times already.
Apple Music is doing well with 6.5 million paid subscribers reports Apple CEO.
The chief executive officer of Apple Inc. Mr. Tim Cook talked at the WSJD Live Conference the previous day that was hosted by the Wall Street Journal. Gerard Baker who belongs to the Wall Street Journal asks the company executive about the much hyped Apple Car, the sales projections for the company’s wearable tech Apple Watch along with the plans of the company for the future.
When the executive was asked about the sales of Apple Watch, he chose to stay quiet on the matter and clearly mentioned that he will not give out any information which is not necessary as of yet. So the exact figures will reach the masses when the company reveals its earnings for the quarter on October 27.
Mr. Baker believes that the company’s wearable device a part of Apple’s product category is actually indispensable. He was on the record when he made the statement. So this actually encouraged Mr. Cook to clear his stance and support the company’s offering. he claims that the Apple Watch deserves a chance and customer satisfaction is merely out of question. Although Mr. Cook statement shows a conviction and that the company will try its best to make a mark but a similar statement was also given earlier in September at the iPhone event. so then the executive started to talk about the company’s music streaming service known as the Apple Music where he told the masses that currently the service is catering to 15 million Apple users among which 6.5 million are subscribed to paid offerings.
This is actually great news for the company since the numbers are extremely impressive since it took almost six years for Spotify to gain 10 million paid subscribers. However, it needs to be taken into consideration that AAPL is already a reputable company so gaining consumers is not a tough task but Spotify was a pioneer thus developing its niche in a market that had no idea about music streaming is again a great thing. Another thing that needs to be noted is that the company has almost 800 million credit cards on its database but only 6.5 million thought that the service was worth their money.
The music service has potential since it is an Apple product that can lure all users but it still needs to do better. The company is content with its music streaming service performance but a lot more is needed in order to become the industry giant.
IBM is content after deploying Mac n its workplace.
The previous week was extremely eventful for International Business Machines Corp. since the JAMF National User Conference took place in Minneapolis. During this conference, IBM executive talked about the new change in trend where the corporate sector is now more inclined towards Apple Mac computers than Microsoft PCs.
It is said that the users are now embracing a change in preferences where the use of Windows computers at workplaces is declining where Apple’s Mac is easy taking over. At this point of time, Microsoft has now joined hands with various manufacturers so that more consumers are engaged with Windows. However, IBM has a relatively different approach where it considers the premium operating system Mac, OS X as the game changer.
Fletcher Previn, who is the Vice President of Workplace as a Service at IBM expressed his perspective over Apple products in front of thousands of Apple IT administrators. He mentioned earlier in June, that IBM decided to introduce a Mac in the workplace and since that time, the adoption rate for Apple’s products and services is actually exceptional. According to the company, around 130,000 Mac and iOS products are now being used within the environment. The rate at which Macs are being deployed is massive where weekly 1,900 units are installed.
The ease products offer is exceptional since 24 helpdesk workers is available at all times to deal with any Information Technology related constraints. Another astonishing thing that the company mentioned was that only 5% of the Mac users call the company’s helpdesk for assistance whereas 40% users used to make the call while using Windows. So Mac users are actually good on their own and do not require much assistance thus a small team can serve the purpose.
Mr. Previn is extremely content with the installation and commends the team at Apple to install the services in a relatively short span of time. Moreover, statistics also support his vision since Big Blue does not need a huge team to deal with issues. IBM at this point is offering new Mac which is very easy to setup. It was also stated that through Apple’s Device Enrollment Program and JAMF Software Casper Suite, the IBM employees can easily install software, configurations and apps that have been approved by the Information Technology team.
It is evident that Big Blue is contented with the decision it has made and is also encouraging others to deploy Mac in their workspace.
The software giant has blocked Been Choice from its App Store so that the ad blocker does not hurt the company's revenue in any way.
Last week, Apple Inc. removed Been Choice, an ad blocker that blocked in-app ads on iOS, from the App Store. The tech company has recently announced to boost up the ad blocking business that has shown massive signs of taking over the ad industry and all the companies which are generally seen to earn from all such firms. The iPhone makers have decided to allow the availability of ad blocking apps to now be sold on the App Store, which will be allowing the users to experience an ad free surfing on the internet where all ads present on the browser will also be stopped and blocked.
This latest update has been made to the newly update iOS 9, which has stirred up a feeling of fear among the companies that have been completely relying on business being carried out by the displaying of ads on the internet. Even though the giant has been receiving revenue from the ads as well, this step will still be taken by the firm. The main focus of this news is how the ad blockers are mainly going to affect the ad business that Alphabet has been carrying out lately, as the ad blockers will not be blocking the ads that are coming from the source of the iPhone makers, instead it will only be blocking the ads given by the search engine giant on the iOS software which is sure to give the tech giant some massive problems.
The Been Choice ad blocking app that was blocked by the iPhone 6 Plus makers has been done due to the kind of technology that the app was offering to the users. The software giant discontinued selling the app in only a matter of few days, since the time of initiation. This app was found to be as a great one to block off ads on all kinds of browsers as well as on the mobile browser present on the iOS.
The technology revolved around how the app kept a close look at the information coming in from the browser to filter the relevant ads accordingly. Even though the app wanted to still be there in the Apple Store to get bought, the giant seemed to have other plans as it ended all ties with it. Some analysts are also of the view that the software giant underwent such a change only to because it did not want an ad blocking app to hinder its process of receiving revenue from displaying ads on the internet.
A research showed that old listeners are more likely to subscribe for Apple Music service.
There is no doubt in the fact that the smart phone industry is turning out be the most competitive one as the existing giants are leveling up their business whereas the new players are coming up with exciting inexpensive and expensive phones as well to make a mark. Recently, Apple Inc. has been making a lot of changes following their acquisitions in the similar category. The iPhone maker bought Beats and ever since it decided to launch a newer enhanced version of Apple Music.
The company has been doing a lot of changes software and hardware wise just to provide its loyal customers with the best phone ever. However, with Apple Music, the young hip image of the company might be in jeopardy. The company started with the free trials of its music service will soon be coming to an end hence the users will have to be paid on a monthly or yearly basis to access it. Hence once free trials are over, it will be known whether Apple Music is worth a try or not.
Quartz reported, “Apple Music has an advantage over competing services there because it’s pre-installed on iOS devices and mixes owned tracks with streamed music.”
As of now, youth using Apple iPhones is not content or feel good about the new music service. Jackdaw Research which is a consumer technology research firm carried out a research which stated that mostly the old listeners will still be subscribing for Apple Music. The company used MicroHero’s surveys to collect information from 500 iPhone users regarding this.
Young users of iPhone were more happy signing up for a free three month trial of this service but there are more old users looking forward to subscribing and carry on with Apple Music in the future. Around 62 percentage was under 35 are getting their subscriptions cancelled or already got it cancelled as the free trials approaches towards the end. Only 33 percent people aged 35 or older cancelled. Furthermore, it is believed that around 67 percent to 70 percent people aged 35 will be continuing with Apple Music and has paid for the subscriptions.
According to Jan Dawson, who is a chief analyst at Jackdaw Research, stated “When you have more money and less time, you’re more likely to spend more to get exactly what you want”. It will be exciting to see how the company attract users to subscribe for its music service.
The Windows giant has finally released a fixing patch to make sure all bugs and problems are removed while users browse on the new Windows 10.
Microsoft Corporation’s infamous browser, the Internet Explorer, has again turned out to be troublesome for the users. A couple of weeks ago, the giant introduced the much talked about Windows 10, the new operating system that it had been working on for quite a long time now. However, since the release of the OS, the users have had some serious issues using the new Windows, especially in the giant’s browser. It was believed by the hype created by the software giant that all the previous flaws and faults in the company system will be taken care of in the new OS, but the analysts couldn’t have been more wrong.
Even though Microsoft business has been trying to overcome the faults in the browser since a really long time now, it has failed to go the complaints against the browser have come out to be in a large number. The re-launch of the outdated browser along with the original Windows was previously taken as a good step towards competing with Firefox and Chrome, but with the increasing issues being faced, analysts are talking about how this cannot be achieved by the giant anymore.
Microsoft software team, however, is reportedly carrying out another small program to fix the errors and issues that are being built up in the recent Windows. The giant came out with a patch on Tuesday, which according to the news is capable of turning down all the problems and faults previously being confronted by the users at large.
On the other hand, the bug that was attacking all the Windows users and the latest OS was making the users go over to a website automatically, which was actually a major threat to the personal information of the users. This problem was especially taking place within the Internet Explorer only, which was something that does not annoy the users if they are using browsers like Google Chrome or Mozilla Firefox.
The reports of the victims of the virus bugs have also reported that the flashy messages shown on the browser were the real threats to not only the personal information, but were also slammed with a lot of unwanted content on the internet, which turned out to be unavoidable. However, the patch that has been released by the giant will be helping the users in the most convenient of ways. All they have to do is download it or simply update their Windows with the new update being offered by the tech company.
Apple to initiate a store in store program in India by collaborating with Infinity Retail.
As per Patently Apple, some of Apple iPhones will be sold in the Indian market through an innovative “store in store program” through its collaboration with partner stores. The tech behemoth has now added Infinity Retail that is owned by Croma to become their primary distributors in the Indian market. Croma is basically an enterprise owned by TATA.
Apple Inc. at this point is extremely keen about bolstering the Indian economy and is among one of those American companies that are on the forefront to make their way in the region. On the other hand, Mr. Narednra Modi who is the Prime Minister of India believes that the sole way through which the United States based firms can establish their base in India is by shifting their production in this region. Foreign investors will only be welcomed in the region if they agree to associate a “Made in Indai” label to their products and service. This is the reason why Foxconn is now interested in making its way to India so that it can adhere to the government’s laws.
Apart from this, when Mr. Modi recently visited the United States, he also met Mr. Tim Cook- the chief executive officer at Apple where both the parties mutually made an understanding before officially entering the market. The store in store program by Apple will be similar to their own Apple stores when it comes to layout, design, lighting and fixtures. Moreover, the staff will also get training from the iPhone maker. A total of 6 activations of this nature will be operational where 5 will be situated in Mumbai.
Many analysts at this point believe if the company wishes to make its debut in India then they will have to move their production in the region. Other Us based companies like Amazon are also present in the region but they are facing a relatively tough time due to the local competitors. India is known for promoting its local brands and industries thus Apple is likely to face tough competition too in the region.
If the company shifts to India then they can achieve the economies of scale allowing them to reduce the pricings of their products in the region. However, the lifestyle of the Indian masses along with their per capita income will actually make it tough for them to afford the elite commodity.
Apple needs to consider all possibilities before actually making a move to the region since the economic conditions are not stable in India.
Intel Corporation wishes to establish almost 100 IoT centers in India.
Intel Corporation is one of those companies that are always working hard to expand their reach globally establishing their image as a global commodity. The company now wishes to pave its way to India by establishing Internet of Things (IoT) centers.
As per recent reports, Intel wishes to establish almost hundred Internet of Things (IoT) centers which will serve as academic institutions all over India. The purpose of these centers is to cater to educationist, students, along with electronic enthusiast that wish to make things on their own. The company is providing a platform for the young talents to nurture their skills. The project will be powered by Intel Galileo that will enable them to build the prototypes of various products.
Apart from this, Intel also has plans to award various students with 'Intel India PhD fellowships'. Through this program, five PhD students will be chosen in the fiscal year of 2015. These announcements by the company have given a great kick start to the “Second Intel India Academic Forum 2015”.
In compliance to the Intel India PhD fellowship venture for 2015, the shortlisted five candidates would be awarded fellowship scholarships that can go as far as 6,00,000 INR for each year. This scholarship will be available for a four years period along with contingency funds for research, stipend for the student, expenditures for travelling allowing them to attend various summits and research conferences.
The best part is that these students will get a lot of exposure since they will be working at Intel itself so that they can develop an insightful understanding of the technological problems that our industry is dealing with currently. They will also come up with various breakthroughs in researches in several areas like power management, parallel computing, perceptual computing, graphics, architecture, communications and validation.
According to the President of Intel India, Mr. Kumud Srinivasan stated: "Innovation is in Intel's DNA. For over 15 years, Intel has been building an ecosystem in India, which enables innovation, research and skill development. Intel's India Academic Forum is a platform for fostering insights on technology trends and for triggering collaboration opportunities between academia, government and industry, thereby enabling impactful innovation and research.”
This venture is actually a breakthrough for the Indian economy since now a bunch of their students will be educated by the Information Technology pioneers. Ventures like these are an asset for any nation and Intel needs to be praised for all its efforts.
McDonald's needs to take aggressive moves to redeem itself.
McDonald's Corporation is in trouble all over again where the fast food giants same store sales fell significantly over the past 12 months which ended in June FY15. The company’s turmoil did not end here and they actually stopped reporting the sales figure altogether. A report was published by AP, since 1970 this is the first time in the history that a higher number of Golden Arches restaurants would shut down then open.
This year was extremely tough for McDonald's where their embattled chief executive officer stepped down when the year began due to a series of mishaps and blunders. This encompassed the meat incident that took place in China, weak management with no proper structure to deal with strikes organized by employees, along with an misleading employment ruling with the Board of National Labor Relation that can disgruntle the business mechanism of McDonald's.
The company at this point of time is facing a major havoc but the solution to their misery is an “All Day Breakfast”
McDonald’s menu is now being improvised and the company has finally found a solution which they believe might change the game for them. As of today, the company has decided to serve breakfast all day long at 14,300 McDonald's outlets within the United States. The company started to test this venture in March as reported by the Wall Street Journal. In almost a time span of seven months, the fast food company has devised the necessary infrastructure to offer All Day Breakfast.
So all those who wish to have hot cakes, sausages, burritos etc. need not worry about the 10:30 a.m breakfast cut-off time. However, items like Egg McMuffins will not be served at certain outlets.
This idea was put forward by Steve Easterbrook who became the chief executive officer of the firm with an aim to bring the company out of its ailing stage and pace its way to redeem itself as the “modern progressive” hamburger company.
The reason behind McDonald's downfall is simple, casual dine out places have increased substantially in a short span of time giving birth to competition. The company strategized and started to target the weightwatchers by including healthy items in its menu.
The current state of McDonald's is extremely vulnerable that needs aggressive moves to counter the ailing state. An all day breakfast is a great tactic to attract breakfast item lovers but it is still not that aggressive to redeem their position. A lot more needs to be done at this point.
Novartis got approval for its second biosimilar drug with Amgen.
After igniting a lot of controversy after the launch of its biosimilar drug earlier, Novartis AG is again all set to initiate a dispute with its rival Amgen Inc. both the companies who have not been on good terms since a long time might simply collide again with the launch of Novartis’s second biosimilar drug.
The company recently got its drug approved by the United States Food and Drug Administration (FDA). Enbrel, which is said to be one of the most popular cancer drugs from Amgen, has helped them gaining a stable position in the healthcare industry. However, now Novartis is all set to come up with a biosimilar, which is a replica of Enbrel. The company proudly announced on Friday that the FDA has granted a permit for the Sandoz’s regulatory filing for the drug.
Biosimilars are considered as copycat drugs that have an origination from hefty priced biologics. Both the drug versions can certainly not be exact replicas since both will be using different living cells to develop the medicine.
The biosimilar drugs have been present in the European health care market since fiscal year of 2006 but due to the negligible presence of a regulatory body, these drugs did not get an approval till 2010. When the Patient Protection Affordable Care Act was permitted then healthcare companies were allowed to work and progress into the biosimilar industry. However, the companies have to deal with a rigorous examination. It is said that the drug developers were also asked to initiate clinical trials so that they can [prove the similarity between the two drugs.
Both the companies will now be battling over a copycat drug but despite all the lawsuits and acquisitions that NVS had to deal with earlier, they are still keen to repeat the same situation again.
Zarxio is said to be the first biosimialr drug that was approved in the United States, which is developed by Novartis. This drug is said to be a replica of Neupoge, which is Amgen’s top of the rank cancer-curing drug. The drug got an approval in the month of March but after dealing with various lawsuits, the company finally launched the drug within United States healthcare sector in September.
A difference was observed in the pricing of both the drugs, as Novartis retailed the drug at a dropped price of 15% from Amgen’s Neupoge. Despite a drop in price was observed but health insurers were not satisfied since they expected a 40% drop.
Google Inc joins hands with Alphabet Holdings as a subsidiary; its shares will be transferred to the new company.
Google Inc. has officially confirmed that it is now a subsidiary of Alphabet Holding Company as per the trading session on Friday. The search engine giant has an active investor relations page through which the news was informed. Alphabet is said to start trading from October 5, FY15. The company will be responsible to disclose the financial results of firms under its umbrella.
Google stocks will be trading under their old tickers GOOG and GOOGL on NASDAQ stock exchange. The stakeholders of the company are said to have the rights they had initially however the Class C stocks will now be traded as Class A stocks for Alphabet. The good news for the search engine tycoon is that a surge in the stock price of 2.5% was observed on Friday.
Alphabet is keen about catering to GOOG along with the segments that fall under the company like Android, YouTube, and its Search Engine. Moreover, the firm also runs an advertising business, which will also become Alphabets subsidiary now.
Mr. Larry Page is said to take up the position of Alphabet’s CEO, whereas Sergey Brin will take charge as president. This initiative will allow the search engine’s cofounders to work on new projects. The company’s vision at this point of time is to grow progressively and grow by getting more tasks and projects completed. Alphabet at this point of time is looking to establish a more transparent canvas. The firm is going to cater to established firms and entrepreneurs.
The idea behind establishing Alphabet is that a collection of letters forms a bigger canvas giving birth to a new ideas and concepts. The company is extremely optimistic at this point of time that it will succeed in making its mark. The good thing about Alphabet at this point of time is that it is associated with Google who is already dominating the market. By having such a big name on its portfolio has already gave the enough traction.
With financial years ending, the need of such a firm increase significantly. The men who are now behind this venture are business tycoons who know this business inside out creating fewer chances for failure or instability.
At this point of time, the company needs to make sure that it caters to the demands of the evolving financial sector. If it succeeds in doing so, then the future will not be an issue for them since Google never does anything less than perfection.
Apple has brought about some exciting changes in the new iPhone 6S and water-resistance is one of them.
According to recent news, it was seen that software giant Apple Inc. has indeed made the new phone in the iPhone series to be somewhat resistant to water, which is something that needs to be reckoned with. The high-end tech company has always been engaged in making smart phones and gadgets that were of not only amazing quality and technology, but also quite sensitive to liquids and damage.
A news article published by MacRumors suggests that the Californian organization has come around to make the new iPhone 6S design in such a manner that now it can handle and tolerate little amounts of water or other liquids which it is exposed to. Previously, all the smart gadgets of the company have been more than sensitive towards any kind of moisture.
On the other hand, an expert on the matter, known as iFixit, has come around with a report, which informs that following an analysis made on the new smartphone device, a number of details have been noted down by the analysts that are repeated and giving the idea of how the giant has experimented with a new concept now. The details have been experimented within the market in the past as well. The tech company has given out a few exciting features in the new phones and some of them include a 3D touch display along with a better battery system.
Even though Apple business has not announced this to the market but it has been confirmed by the analysts that the inside system which has been installed in the device is actually entirely water resistant. The glue band, which attaches the whole phone with the body of the gadget, has been made much thicker this time, which also determines how the giant has given more focus to ensuring that liquid resistance is created inside as well.
The inside structure of the devices made by Apple software has always been the highest concern for the company and it has made sure that no drawbacks are seen in the new generation phone this time. All the efforts that have been made towards improving the new iPhone seem to be more than prominent now. The experts have also commented on how these efforts might not look so huge to the customers but for people who follow every step of the company can know where the improvements have been made. Enthusiasts are excited over even the minute details of Apple’s products.
The social media giant faced a server breakdown on Monday which was criticized by analysts all over the world.
Facebook Inc. was recently seen facing one of the many other server breakdowns that it has had in the past few months, which has also made the analysts wonder as to what the tech giant is really doing with its security system. These breakdowns, occasionally, are considered as not a very big deal but the fact that the downgrade that was seen on Monday was the tech giant’s third in a period of one month, and was not taken quite that well by the industry pundits.
Analysts have been discussing how the frequency of these events has increased over the period and it looks like the social media giant could be messing up with its system that has left the investors confused. Facebook business has been working fine on the stock index for the past four weeks but there have been problems with some technicalities, which have brought the firm under the critical gaze of the analysts.
All the recent events took place in the month of September only and all the issues that were raised came to be revolving around the same problem of users failing to log into their Facebook accounts due to the server being down. When the users tried to log in, they were shown a page with a message saying ‘service unavailable’ which showed that site was down.
Following these server breakdowns, analysts who were not informed of the core cause of the issue concluded that the social media platform might be going through some major changes due to which the breakdowns took place. This could be a drawback on the company’s part, which was causing the networking site to be unbelievably slow for users around the world.
Even though Facebook software team did not give in any details as to why the break down took place, a spokesperson from the site was seen discussing with the press about how the media site experienced the massive issue as it was going through some configuration problem.
On the other hand, representatives apologized to the users from the networking giant in which the firm was also seen to assure the users about how the problems that have been occurring so frequently will be seen to, with the aim of putting an end to all the issues in the future.
The decline in service caused frustration among people and #facebookdown hashtags circulated over the social media. Consequently, Facebook faced a loss in revenues.
General Electric is highly determined to introduce an upgraded facility to test the jet engine in Winnipeg.
In Winnipeg, General Electric Company (NYSE:GE) is renovating its airplane engine trial facility with a huge investment amount of around $26 million. In this amount, the company will also renovate the wind tunnel.
In the past, the General Electric Canada introduced its engine testing facility at Winnipeg’s airport in 2011 for the first time but during this year, the testing criteria was just constructed according to the cold season in order to check the engine’s efficiency in snowy weather. Past year, the alleviation was started to allow it to work throughout the year, so it can try the engines performance in case it hit by dust or rain.
Currently, GE is looking forward to introduce an upgrade, which will observe the wind tunnel broadened and experiments to hold much heavier engines, as well as the foremost GE9X, on which it is working to introduce soon. Perhaps it would be developed by the year 2017, which is the powerful and fuel proficient engine, GE9X. The engine, which would not show its presence in commercial service until 2020, will be installed in the giant plane Boeing 777X that is currently under construction.
The director of communications at General Electric, Rahim Ladha, affirmed in order to promote their project development that this is the advancement to a number of equipment, which will empower to hold and operate the huge size of engine. He further assured that GE9X is the most upgraded highly efficient and powerful engine among all the engines ever built.
The testing facility project is undergoing collaboration between the company and StandardAero, which is one of the finest engine manufacturing and refurbishing company, which operates at Winnipeg airport. The growth of Winnipeg test association is the result of GE’s divisional efforts to raise its operations as a part from U.S.
Moreover, financial investment around $11 billion is required by the organization. The unpredictability around in United States demands organizations, such as General Electric, which create alternatives to compete against businesses all over the world. This acknowledgement came from David Joyce the President of the GE.
In addition, GE affirmed that it will develop and expand its operations internationally and the states where export debt financing agency is available, such as Canada. Over and above Winnipeg facility, the power generating company has intelligence retrieval and R&D department in Bromont, Canada.
General Electric is pushing itself forward in the field of aviation. This requires refurbishment on its engine testing facility.
The tech giant has been threatened with multiple ad blocking softwares in the industry and analysts believe that it needs to come up with different techniques to overcome the insecurity.
The analysts are observing the recent change in the ad business, which has taken the industry by storm, as a huge threat to tech giants that are known to be earning majority of their revenue from displaying ads on the media sites. One of the biggest companies, which are to be affected in a colossal manner, is Google Inc.
Even though analysts are of the opinion that this evolution being observed in the ad industry could be slower than it is being taken, firms that are entirely dependent on it need to work in accordance of the change so that the loss could be minimized.
Even though there are many people using the internet who do not feel the need to click on popup ads appearing on their computer or phone screens, analysts are discussing how there still are people who usually click on these ads, which is the only factor that encourages the online businesses to add in more ads to their site. This becomes a point of annoyance for people who do not wish to see the ads in the first place.
Analysts also believe that this ad blocking black cloud that seems to be going around the industry taking up all the potential revenue these firms once received from the industry could possibly turn out to be disappointment in near future, given the number of ad blocking software being put up on the internet lately.
Even though there are many people that do not feel the need to use ad blockers, the other half that now uses them regularly is due to many reasons. One of them is how the online businesses end up showing and displaying ads to the users, in which they have no interest, and most of the time they are even filtered in accordance with the personal information of the user.
These unimportant ads then become irritable for the users at large and drive them to use different kinds of ad blockers and ad blocking extensions, which leads to a headache free browsing eventually.
In 2013, the number of users which felt the need to opt for ad blockers in the first place was seen to be at 54 million users but the latest results show that in the start of the current year, the numbers were seen to come around 181 million users, which again is a huge number to be reckoned with.
Even though Google business is a huge company, enough to be affected right away, analysts believe that it needs to work out a unique strategy in order to make sure this change in the market does not affect it right away.
