Google Inc Becomes An Alphabet Holding Subsidiary

Google Inc joins hands with Alphabet Holdings as a subsidiary; its shares will be transferred to the new company.

Google Inc. has officially confirmed that it is now a subsidiary of Alphabet Holding Company as per the trading session on Friday. The search engine giant has an active investor relations page through which the news was informed. Alphabet is said to start trading from October 5, FY15. The company will be responsible to disclose the financial results of firms under its umbrella. Google stocks will be trading under their old tickers GOOG and GOOGL on NASDAQ stock exchange. The stakeholders of the company are said to have the rights they had initially however the Class C stocks will now be traded as Class A stocks for Alphabet. The good news for the search engine tycoon is that a surge in the stock price of 2.5% was observed on Friday. Alphabet is keen about catering to GOOG along with the segments that fall under the company like Android, YouTube, and its Search Engine. Moreover, the firm also runs an advertising business, which will also become Alphabets subsidiary now. Mr. Larry Page is said to take up the position of Alphabet’s CEO, whereas Sergey Brin will take charge as president. This initiative will allow the search engine’s cofounders to work on new projects. The company’s vision at this point of time is to grow progressively and grow by getting more tasks and projects completed. Alphabet at this point of time is looking to establish a more transparent canvas. The firm is going to cater to established firms and entrepreneurs. The idea behind establishing Alphabet is that a collection of letters forms a bigger canvas giving birth to a new ideas and concepts. The company is extremely optimistic at this point of time that it will succeed in making its mark. The good thing about Alphabet at this point of time is that it is associated with Google who is already dominating the market. By having such a big name on its portfolio has already gave the enough traction. With financial years ending, the need of such a firm increase significantly. The men who are now behind this venture are business tycoons who know this business inside out creating fewer chances for failure or instability. At this point of time, the company needs to make sure that it caters to the demands of the evolving financial sector. If it succeeds in doing so, then the future will not be an issue for them since Google never does anything less than perfection.

Google's Self Driving Cars: How Safe Could They Really Be?

The cars that have been released by the firm have had around eleven accidents in six years and analysts are thinking whether the cars are really safe or not.

Google’s self-driving cars have become the center of speculation due to many reasons in the past. The cars that the firm has been making were first and foremost raised with the question of safety, whether they will be made to be accident prone or to be designed in a way that it helps avoid any chance of being unsafe.

Even though all the questions asked with the surety of providing safety in the best possible way, in a recent press release, it was heard that the search engine giant reported around 11 accidents that happened in the period of six years which happened in the self-driving cars. All the accidents that took place have been reported to be on a little scale, and they have emerged to be due to human error and not the fault of the cars, according to the tech giant’s believe.

California’s government was recently seen to have announced an official test to be carried out of the autonomous cars and since then around three of the eleven accidents have taken place. Another one was reported to have taken place in October, where the driver was using Delphi Automotive technology to drive his autonomous car. All these accidents that have taken place, despite the fact that Google is persistent that they happened to be minor and nothing serious, have raised concerns among the analysts about if the cars made by the firm are safe or not.

Eleven accidents in six years is not a huge number keeping in mind the long time period and according to a spokesperson from the driverless car program of Google, it has been explained that most of the times that an accident took place, it was due to the other cars who hit the autonomous cars from behind, mainly when the traffic lights had directed all the cars to halt. Almost all the accidents, as explained by the spokesperson of the search engine giant on a blogging platform, have been reported to have taken place on the streets and not on the highway which is another plus point to be considered for the tech giant.

However, one thing that should be taken into consideration, is that now the Californian state has announced it for all the companies working towards released autonomous cars is that now all they have to do sign a bond worth $5 million which is in case the cars make any damage to life and property. Even though according to law, all the accidents that take place whether they happen by human error or by the machine’s mistake, Google cars has recently proposed that only those accidents should be reported that take place due to a mistake carried out by a machine.

Should Google Inc Acquire Twitter?

Analysts believe that the tech giant would want to take over Twitter but might not be in a position to do so.

The recent Google news update has been entertaining rumors about the tech giant having plans for acquiring Twitter Inc. This news has been made a little more legit as it was heard that the media company was seen to have hired Goldman Sachs, an equity firm, for the purpose of handling attempts of other giants of the industry who are trying to take over or buy the company. This step taken by the social networking company confirmed the analysts and shareholders that the company was in fact threatened by other giants of the industry who had serious plans for acquisitions.

Twitter has always been in the news related to acquisition plans that other companies are usually making to take over the social media company. Taking the history into consideration, it can be seen that in 2009, Google made its first attempt to acquire the company for $250 million but the deal did not get completed for some reasons unknown. In 2011, the networking firm was again offered a takeover by none other than Facebook for a massive $10 million but this request also got ignored by the company owners. This time around, however, the search engine giant has made an offer to the media company of a much higher amount than before.

The fact that Google wishes to buy Twitter clearly shows that the tech giant wishes to make it big in the social media industry as the previous attempts of the company was either deemed unsuccessful or were belittled by none other than social media giant Facebook Inc who has an extensive user base of around a 1.39 billion users.

Facebook has been enjoying revenue generation on a lot of platforms by offering various kinds of services to its users, beating Google Inc on many levels. By taking over Twitter, which is yet another social media giant and is the only site which is still capable of competing with the success and popularity of FB, the tech giant will be able to dust off its sluggish sales of the past few quarters and will be able to fight back with its competitors in the tech industry by a mile.

Even though Facebook is a lot of steps further from any of its competitors, Google Inc feels that it should yet not give up or get dominated by the giant. However, analysts believe that acquiring Twitter might just not be easy for the android store giant as over the period of time, the share value of the media company has increasingly risen upwards and to buy such a company might turn out to be very expensive for Silicon Valley Company.