The iPhone makers are being questioned about their idea of acquiring Beats and analysts are now anticipating whether the firm will be able to put some quality into the famous headphones hardware devices.
Some analysts have emerged with an opinion in which they believe that the fact Apple took over Beats the previous year does not really make sense, keeping in mind the reputation of the headphones making company which was already quite shaky before it got taken over by the classic smartphone makers. The Beats headphones, which took over the headphone industry with its launch, were seen to attract quite a lot of attention of the users who were fans of music and music devices. These headphones brought about a huge uproar in the market which made all the fans want to get the gadget for their own. The gadget was priced highly at a starting price of $200.However, all the hype which was created for these overly priced headphones turned out to be for nothing as the quality of the gadget was not as expected which disappointed the market at large. The fact that the quality of the sound coming out of these headphones was not good enough turned off quite a lot of users which degraded the product quite a lot. On the other hand, analysts believe that the fact that the Beats headphones were made so popular was because of the hype created by marketing strategies, something that it has similar with Apple Inc.Even though Apple Inc uses extremely influential marketing tactics, it has never really offered a product or gadget to its users which are of substandard quality. So at the time when the iPhone 6 makers signed billion dollar deal to obtain Beats, analysts wondered if the software firm would be able to fix the issues the headphones are usually seen to have.Apple has made its mark in the industry by producing hardware which is always of high quality. Even though the software company uses some products on its gadgets that are of low price to save expenditure, it has never compromised on good quality and this is what the customers of the Apple products are so fond of. This was the reason that analysts were surprised about the fact it acquired Beats, which had many quality issues.Analysts now believe that the tech giant needs to see to the low-quality issues that Beats headphones have repeatedly emerged with and come up something that is capable of competing in the market. On the other hand, analysts also believe that in case Apple business does not have faith in Beats, it is possible in might come up with its own personalized headphones, designed with a special design it uses for the other products.
Digitally Imported likely to give competition to Apple Music streaming service.
The music industry is geared up to embrace a massive change by the launch of Digitally Imported Inc. as the company now wishes to roll out its own music streaming service. This news was put forward by The Next Web at the same time when Apple wishes to launches its own music streaming services named Apple Music. This new service by Apple is likely to be a major breakthrough as it can give a tough time to giants like Pandora Media and Spotify.Digitally Imported is similar to an internet radio broadcaster that targets the electric music category. The company is in the field for 1999 as it is considered to be a pioneer in the field of radio stations, but now they are broadcasting a diversified range of electronic music through 84 curated platforms. The company now wishes to make a mark in the online streaming industry, which has immense potential to captivate the industry.According to sources the new serviced by Digitally Imported will provide a diversified library to a wide range of consumers who want electronic music. The premium subscription fee for this service is said to be $70 per annum and $7 a month. The company will provide its subscribers a catalog featuring the content of the company. It will also encompass popular show of FY15 along with more than 400,000 songs on various platform. Users can thus browse music through various broadcasting mediums.As reported more features are likely to make their way on this music streaming service. Apart from that features like on demand music access features will be added. Premium subscribers can also enjoy added option like buying of favorite tracks, customized playlist etc.The chief executive officer of Digitally Music, Mr. Ari Shohat stated, “With the addition of on-demand content to our offering, Digitally Imported is leading the electronic music industry in tackling its single greatest challenge: Creating a complete online listening experience under one roof. By reinventing the content licensing model, we are able to fully integrate our platform from the ground up, while enhancing the exceptional user experience that defines the Digitally Imported brand.”Thus Apple Music, is most likely to come up with something exceptional that will be a game changer for them. However, it will not be as easy as perceived to be since Apple Inc. has several competitors to deal with. Digitally Imported is a good concept and with the rampant popularity of online music streaming service this is likely to be a success.
Apple claims that its latest software upgrade will support the likes of iPhone 4 and iPad mini.
Apple was the smartphone industry behemoth until Samsung reclaimed its throne in the first quarter. However, the recent several rumors made their way regarding Apple Inc. where it was said that soon certain Apple products, that have become vintage or obsolete, will not be supported by the company or its latest updates anymore. However, now things have changed and there is good news for people using older versions that the company will continue to support the product no matter what. The company is all set to launch its latest update iOS 9 in the coming times.
Previously, it was said and believed that the latest software update from Apple would only be compatible with iPhone 5 or higher model phones; the same procedure that is now being done for every latest iPhone update. But the company came out and explained that its previous phones are not obsolete yet.
According to Forbes, Apple is expected to make a public announcement regarding its OS update next month with plans to launch it for its users in September. Furthermore it is believed that the tech giant has planned to upgrade the software with better and improved support for older devices; at least three years old or more which includes iPad mini or iPhone 4S. According to people familiar to the matter “iOS 9 will not be a major release because engineers are holding back on new features in favor of ‘under the hood’ quality and stability improvements. I wouldn’t say there’s nothing new for consumers, but the feature lists are more stripped down than the initial plans called for.”
Apple, with this upgrade, is going beyond its reach. It is well known that new software upgrades has not played well with older devices. The new versions are basically launched to support the current shipping model and older devices tend to face stability and lag issues. For instance, iPhone 4 starts to lag a lot if its software is upgraded to iOS 7 from iOS 6 whereas iPhone 4S’ users face screen size issues with iOS 8. Hence, iOS 9 will be something that will bring one stop solution for all older and newer devices. Forbes reports “Optimizing iOS 9 for older devices would be especially beneficial for Apple customers in emerging markets where the upgrade cycles have wider gaps.”
The company currently lost a major chunk of market share to its arch rival Samsung. The South Korean smartphone maker made a good comeback in the market this year and Apple seeks to dethrone it in the coming times.
