IBM's Urge To Grow Has Encouraged It To Get Its Hand On Gravitant

The company focuses on a buying methodology to lure growth.

International Business Machines Corp. recently announced that the company has now acquired Gravitant Inc. which is a company based in Texas that has expertise in Cloud brokerage. The company has taken this initiative to promote the portfolio of its Cloud solutions, so far the financial aspect of the deal has not been revealed. Gravitant helps its consumers in buying, managing and getting access on cloud computing services from various retailers. The aim of the company is to improve its Service as a Software (SaaS) domain by interlinking the acquisition with its unit for Global Technology Services. A similar initiative was taken by Dell Inc. where the bought a company of the similar nature. During this time, other company’s belonging to the Information Technology sector like Oracle and Hewlett-Packard Enterprise are on the verge of migrating to the Cloud business. Both the firms are trying their best to make the process faster so that the transition is smooth. In the times to come, most of the company’s will use hybrid cloud for the businesses. According to Senior Vice President of IBM’s Global Technology Services, Mr. Martin Jetter, "The reality of enterprise IT is that it is many clouds with many characteristics, whether they be economic, capacity or security.” He further added, “Gravitant provides an innovative approach to add choice and simplicity to how enterprises can now manage their environments. It will be a key component as we broaden our hybrid Cloud services.” Before both the company’s finalized the collaboration, IBM also tested the framework and architecture of Gravitant and deduced that the service goes pretty good with outsourcing prospects and managing the company’s stack. This is a recent add on to the list of cloud firm that the company has acquired in the past. Some companies that are now a part of IBM include SoftLayer, Cleversafe and Cloudant. The company’s acquisitions of all the aforementioned companies are part and parcel of a company’s blueprint so that they can make their transition to Cloud. The company has a strategy where they wish to buy the products rather than building them. So now the company has achieved another milestone where they will focus on pushing its cloud business to newer heights. There is a lot of effort involved by the company and the end results of these acquisition will soon help the company in establishing a niche in the world of cloud computing.