Apple Watch Will Be Available In Best Buy To Boost Sales

Apple Watch will be available in the Best Buy stores from August 7, which is expected to increase in sales for the company.

Apple Watch is expected to be launched on August 7, in collaboration with Best Buy Co. (NYSE:BBY). Around hundred Best Buy stores have recently been privileged to sell the giant’s new most-talked-about product in their stores, as well as in their e-commerce platform.

This is the first time in US that an outlet is getting an opportunity to sell Apple Watch officially. It is useful for consumers, as they can easily buy these items from nearby Best Buy outlets. At first, it was only available on company’s website through the online orders in April.

Apple Watch is a very well-constructed smartwatch that is ever seen. Like most of other smart watches, it is not just a separate device, but also a phone accessory. Android Wear, Samsung Gear, Pebble, and others work in similar way.

Initially, Best Buy will hold 16 Apple Watch models of sizes, 38mm and 42mm, along with accessories including the watchbands, but the retailers will not offer the ‘Apple Watch Edition’ because it is considered as the most luxurious item. Therefore, it is only limited to particular ‘Apple Store’ and high-end sellers.

Tim Cook, the CEO of Apple says, “We’re very confident because the Watch is one of the key, top gifts of holidays, and we wish to spread it as much as we can.” He further said that the sales of watch did exceed his expectations.

Analysts and some market experts estimated that initial sales of watch would be low. However, iPhone makers have not disclosed sales figure up till now. Senior Officer of Best Buy says, “Apple Watch will be a massive addition to all stores as well as our website. We are happy to pass Apple watch to more customers because we know consumers are waiting and they like it.”

The corporate giant has rejected to provide any real sales figures for the new product. It has already sold approximately 4 million watches up till now, various firms had calculated. Strategy Analytics states that the whole smartwatch industry – including Pebble, LG, and Motorola have sold around 4.6 million in the year 2014, and almost 5 million this year, before the Apple Watch’s entrance.

Currently, 19 countries have official permit to sell Apple Watches, also planning to dispatch in Russia, Turkey, and New Zealand as well. This might raise the bar for the competition and company itself. The company is attempting to take care of its product line.